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Dishwashing machines were the 2nd line of product to be introduced, in 1949. A late 1980s marketing campaign on the back of an expansion by retailer Williams Sonoma saw brand name awareness double in 3 years. History [edit] A prototype Kitchen area, Help Model A "Kaidette" stand mixer, produced in the 1930s The concept of a stand mixer was formulated by Herbert Johnston, an engineer working at the Hobart Corporation.

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In 1914, development started, and soon the model "H" mixer was released for commercial work. The U.S. Navy bought mixers for 2 new  Tennessee-class battleship, and, in addition to the U.S. Navy's very first dreadnought battleship,. In 1917, Hobart stand mixers ended up being basic equipment on all U.S. Navy ships, prompting advancement to begin on the first house designs.

Model designs were provided to the wives of factory executives, and the product was named when one mentioned "I do not care what you call it, but I know it's the finest kitchen area help I have actually ever had!" They were initially marketed to the farmhouse kitchen area and were readily available in hardware stores.

The C-10 maker was also marketed heavily towards soda water fountains and little business kitchens, and was likewise offered under the Water fountain, Help and Bakers, Aid design names. In 1922, Kitchen area, Help presented the H-5 mixer as its new home-use offering. The H-5 mixer was smaller and lighter than the C-10, and had a more manageable five-quart bowl.

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In the 1920s, a number of other companies introduced similar mixers, and the Sunbeam Mixmaster ended up being the most popular among consumers until the 1950s. Kitchen area, Aid mixers remained popular, and in the late 1930s, the factory would totally offer out its products each Christmas.  Research It Here  was closed for the period of The second world war.

Design "K", which introduced the trademarked Kitchen, Help silhouette The product range expanded beyond stand mixers for the very first time in 1949, when dishwashers were introduced. In 1985, the company acquired the Chambers Company to integrate its variety of cookers into the Kitchen area, Aid brand name. After being cleared by a Federal appeals court in January 1986, Whirlpool Corporation was cleared to acquire Cooking area, Aid for $150 million, after initial problems concerning competitors from dishwasher manufacturers White Consolidated Industries and Magic Chef were dismissed.